Hey there!

I’m Brandy Sanchez, a librarian, certified leadership coach, productivity expert, and founder of the Soulfire Collective.

I help ambitious library directors and managers transform overwhelm into excellence. Through proven productivity systems and leadership strategies, I help you develop a high-performing team while creating meaningful community impact and maintaining work-life balance.

Here’s what I know for sure – you didn't get into library leadership to feel constantly overwhelmed, exhausted, or burned out.

The challenges are real – endless to-do lists, staffing shortages, budget constraints, toxic team members, and the merry-go-round of organizational changes. All while that nagging feeling persists that you should be doing more, even as you work 50+ hours per week!

You became a library director or manager to make a lasting, positive impact within your organization and throughout your community.

And, that's where I come in.

Through the SoulFire Collective, I help high-achieving library leaders step off the hustle hamster wheel and into purposeful leadership. My customized coaching and training programs address the unique complexities of your organization.

With over 20 years in the library profession, including leading a dream team of 18 tech trainers and organizing statewide professional development programs, I've seen firsthand what works (and what really doesn't) in library leadership.

As a certified leadership coach with an M.A. in Information Science and Learning Technologies, I offer:

  • Evidence-based leadership strategies proven to transform team dynamics and organizational culture.

  • Practical productivity systems that actually work in a library setting.

  • Real-world experience managing teams and programs.

Since 2021, I've been privileged to coach and train staff across 40+ public, academic, and school libraries.

Ready to transform your leadership? Let's connect and explore how the SoulFire Collective can support your vision for both personal and professional success. Schedule a complimentary consultation today.

Featured in:

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What library leaders are saying…

  • "Working with Brandy transformed how I approach leadership and operations. Her honest insights helped me 'flip the script' on challenging situations, leading to practical changes like optimizing our library hours and implementing strategic planning systems... The impact on our organizational efficiency has been remarkable."

    Brenda Heindl, Library Branch Manager

  • "Before working with the SoulFire Collective, I was working 60-hour weeks. Through Brandy's insightful coaching, I uncovered solutions that were there all along – I just needed the right questions to bring them to light. Today, I maintain better boundaries with my time and have established a healthier daily routine."

    E.K., Department Manager

  • "I appreciate how Brandy teaches the essential soft skills that are critical for thriving in management, combining research-backed strategies with practical tools that can be implemented immediately."

    Andrea Vaughn Johnson, Youth Services Manager

  • "For library professionals drowning in 'opportunities,' Brandy serves as an essential voice of reason. Her vibrant energy is contagious, and better yet, she gave me practical ways to make my work—and my life—actually manageable. She doesn't just inspire; she shows you how to make real changes that last."

    A.M, Librarian

  • “I was seeking some support and clarity for my mental health at work. This is such a great opportunity to carve out time to take care of yourself, and Brandy is such a wonderful, empathetic, and organized leader for this important work.”

    Sarah M., Collections Manager

  • “Prior to working with Brandy, I was a bit skeptical about my own ability to change my perspective. I found my sessions to be nourishing and reassuring. Under Brandy’s gentle guidance, discussions became more than “vents,” but instead a helpful amalgam of both sharing feelings and possible solutions or new approaches.”

    N.K., Library Director

Ready to ignite your leadership potential?

1:1 COACHING

Partner with a certified leadership coach to create a professional development plan that helps you get beyond burnout and redefine leadership on your own terms.

WORKSHOPS

The SoulFire Collective offers in-person and online workshops that provide practical tools and strategies to enhance the effectiveness of your team.

SUSTAINABLE PRODUCTIVITY

A four-week live online productivity and time management course for library directors and managers. Reclaim your time and transform your library.

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